寶馬 (BMW) 在 1970 年代中期推出了「極致駕駛機器」,並在超過 50 年的時間裡(期間有短暫中斷)一直將其作為性能和駕駛動態的核心定位。福特於 1979 年為其卡車推出了「福特堅實耐用」。它仍然是美國運行時間最長、最受認可的汽車標語之一。豐田於 2012 年推出了「一起去探險」,以強調機動性、冒險精神以及該品牌在美國的製造佈局。梅賽德斯-賓士於 2010 年左右在全球範圍內採用了「精益求精,否則一無所有」,這源於公司可追溯到戈特利布·戴姆勒的長期追求卓越的哲學。奧迪自 1970 年代初以來一直使用「透過科技領先」(意為「技術領先」)。它在 1980 年代在英語市場廣為人知。本田數十年來一直使用「夢想的力量」來強調創新、工程雄心和人類潛力。雪佛蘭從 1991 年到 2004 年為其卡車系列展開了「Like a Rock」宣傳活動,並以 Bob Seger 的同名歌曲作為經典背景音樂。馬自達在 2000 年代到 2010 年代期間使用「Zoom-Zoom」來傳達純粹的駕駛樂趣與孩童般的興奮感。保時捷長期使用「無可取代」來強調其跑車工程的獨特性與純粹性。日產在 2010 年代初期推出了「創新激發熱情」作為其全球品牌標語,專注於技術與情感駕駛體驗。吉普的經典台詞是「Go Anywhere. Do Anything.」。數十年來,它一直被用來突顯該品牌的越野能力與冒險精神。富豪多年來一直使用「為了生活」(及相關變體)來強化其安全聲譽以及旨在保護人類的車輛設計。Lexus 於 1989 年推出了「不懈追求完美」,並使用了二十多年,將品牌定位為日本豪華車的卓越代表。福斯汽車為金龜車推出的「Think Small」宣傳活動由 Doyle Dane Bernbach 創作,被廣泛認為是 20 世紀最具影響力的廣告活動之一。豐田在1980年代大部分時間及1990年代使用了「Oh, What a Feeling!」,並經常搭配標誌性的空中「豐田跳躍」。「Have you driven a Ford lately?」是福特在1980年代和1990年代的一項重大活動,有助於重建該品牌的品質形象。雪佛蘭的「The Heartbeat of America」活動於1980年代和1990年代初運行,成為該品牌最具愛國色彩且令人難忘的口號之一。福特在2010年代使用「Go Further」作為全品牌口號,強調進步、創新和以客戶為中心。雪佛蘭在繼早期的「Chevy Runs Deep」等活動後,於2013年推出了「Find New Roads」作為其整體的品牌口號。除了「The Ultimate Driving Machine」之外,BMW長期以來(特別是在全球市場)一直使用「Sheer Driving Pleasure」來強調駕駛的情感面。捷豹在1950年代和1960年代讓「Grace, Space, Pace」聞名遐邇,展現了其汽車的優雅、空間和性能。路虎使用「Above and Beyond」將品牌定位為具備卓越探險能力和豪華越野性能。福斯汽車在1990年代末和2000年代初開展了「Drivers Wanted」活動,針對追求更具駕駛樂趣的汽車愛好者。GMC長期以來一直使用「We Are Professional Grade」來將其卡車和SUV與主流通用汽車區分開來,定位為更強悍、更高檔的版本。道奇(Dodge)在 2000 年代初期使用了「Grab Life by the Horns」,特別是用於皮卡車和肌肉車,以展現大膽和態度。Acura 於 1986 年推出時使用了「Precision Crafted Performance」,並使用多年來界定其日本豪華性能的定位。「Moving Forward」是豐田在 2000 年代使用的主要標語,之後該品牌轉向使用「Let's Go Places」。速霸陸(Subaru)使用「Confidence in Motion」來強調其對稱式全時四輪驅動系統的安全性和能力。速霸陸的「Love」系列廣告,包括「Love. It's What Makes a Subaru a Subaru」這句話,從 2000 年代後期開始專注於情感連結和忠誠度。現代汽車(Hyundai)在品牌轉型期間使用了「New Thinking. New Possibilities.」,以預示設計和品質的提升。起亞使用了「The Power to Surprise」作為其全球品牌推廣的一部分,以強調出人意料的品質、設計和價值。凱迪拉克長期使用「The Standard of the World」(特別是在 20 世紀初至中期),以宣示其在美國豪華汽車領域的霸主地位。福斯汽車(Volkswagen)在大約 2008 年至 2015 年期間使用「Das Auto」(德語,意為「那台車」)作為全球品牌標語。Jeep 曾使用 "There's Only One" 的各種版本,以強調 Jeep 品牌與生活方式的真實性與獨特性。雪佛蘭(Chevrolet)在 1970 年代的標語 "Baseball, hot dogs, apple pie and Chevrolet" 將該品牌定位為美國文化的核心部分。福特(Ford)在 1980 年代初期推出了 "Quality is Job One",作為提高製造品質和公眾認知的重大努力之一。奧迪(Audi)在 2000 年代(尤其是在美國)使用 "Never Follow" 來展現其領導地位、獨立性和技術自信。梅賽德斯-賓士(Mercedes-Benz)曾使用 "Engineered to Move the Human Spirit" 作為激勵人心的口號,強調卓越技術與情感連結。Mini(在寶馬集團旗下)在其品牌復興初期使用 "Let's Motor",以捕捉品牌趣味、大膽且都市化的精神。雪佛蘭(Chevrolet)在 2003-2004 年左右推出了 "An American Revolution",這是一項全品牌活動,預示著新一代車型的誕生和煥發的活力。You scored 0 out of 40You scored 1 out of 40You scored 2 out of 40You scored 3 out of 40You scored 4 out of 40You scored 5 out of 40You scored 6 out of 40You scored 7 out of 40You scored 8 out of 40You scored 9 out of 40You scored 10 out of 40You scored 11 out of 40You scored 12 out of 40You scored 13 out of 40You scored 14 out of 40You scored 15 out of 40You scored 16 out of 40You scored 17 out of 40You scored 18 out of 40You scored 19 out of 40You scored 20 out of 40You scored 21 out of 40You scored 22 out of 40You scored 23 out of 40You scored 24 out of 40You scored 25 out of 40You scored 26 out of 40You scored 27 out of 40You scored 28 out of 40You scored 29 out of 40You scored 30 out of 40You scored 31 out of 40You scored 32 out of 40You scored 33 out of 40You scored 34 out of 40You scored 35 out of 40You scored 36 out of 40You scored 37 out of 40You scored 38 out of 40You scored 39 out of 40You scored 40 out of 40
Start Quiz
NextNext QuizIncorrectCorrectGenerating your resultRetryOops, Quizday rookie! Don't worry, even the greatest quiz masters had to start somewhere. You may have stumbled this time, but every mistake is an opportunity to learn and grow. Keep on quizzing, Quizday newbie, and let your thirst for knowledge guide you towards greatness!Hooray for trying, Quizday explorer! You may not have aced the quiz this time, but you're like a brave adventurer trekking through uncharted territories. Keep exploring, Quizday fan, and let your inquisitive spirit be your guide to the riches of knowledge. Who knows what wonders await you on your next quiz quest?Great effort, Quizday adventurer! You're like a curious cat exploring the world of trivia with wide-eyed wonder. Keep on quizzing, Quizday fan, and let your enthusiasm for knowledge propel you towards success. Remember, even the most experienced quiz champions started somewhere. You're on your way to greatness!Hooray for taking the Quizday challenge! You may not have hit the jackpot this time, but you're like a daring adventurer navigating through the treacherous terrain of trivia. Keep exploring, Quizday fan, and let your quest for knowledge guide you towards greatness. Who knows what treasures await you on your next quiz adventure?Great effort, Quizday adventurer! You're like a brave warrior fighting through the tough battles of trivia. Keep on quizzing, Quizday fan, and let your thirst for knowledge be your shield and sword. Every question is a chance to learn and grow, and you're on your way to becoming a trivia champion!Way to go, Quizday explorer! You're like a brave adventurer venturing into the unknown territories of trivia. Keep on quizzing, Quizday fan, and let your love for learning guide you towards success. Remember, every answer brings you one step closer to becoming a true quiz master. You're doing great!Congratulations, Quizday adventurer! You're like a skilled navigator sailing the choppy waters of trivia. Keep on quizzing, Quizday fan, and let your determination to learn guide you towards victory. Remember, every answer is a chance to expand your knowledge and hone your skills. You're on your way to becoming a true quiz addict!Great job, Quizday explorer! You're like a seasoned adventurer making steady progress through the challenging landscape of trivia. Keep on quizzing, Quizday fan, and let your passion for learning fuel your journey towards success. Remember, every question is an opportunity to grow and improve. You're on your way to becoming a true quiz addict!Awesome job, Quizday adventurer! You're like a skilled explorer braving the tricky terrain of trivia. Keep on quizzing, Quizday fan, and let your passion for knowledge propel you towards victory. Remember, every question is a chance to learn and grow. You're on the right track to becoming a true quiz addict!Congratulations, Quizday master! You're like a skilled quiz ninja slicing through the challenges of trivia. Keep on quizzing, Quizday fan, and let your love for learning guide you towards success. Remember, every answer is a step towards becoming a true quiz addict. You're doing great!High five, Quizday champion! You're like a quiz wizard casting spells of knowledge and enlightenment. Keep on quizzing, Quizday fan, and let your love for trivia lead you towards victory. Remember, every answer is a chance to expand your mind and sharpen your skills. You're well on your way to becoming a true quiz addict!Way to go, Quizday guru! You're like a quiz machine, churning out correct answers with ease. Keep on quizzing, Quizday fan, and let your passion for trivia guide you towards greatness. Remember, every question is an opportunity to showcase your skills and love for learning. You're well on your way to becoming a true quiz addict!Congratulations on being a true Quizday! You've proved that you're addicted to quizzes and have what it takes to be a top scorer on our site. Keep up the great work and keep testing your knowledge with Quizday - the ultimate entertainment quiz destination. We can't wait to see what you'll achieve next!Cheers to you, valiant Quizday knight! Your quest for knowledge is like a noble warrior on an epic journey through the realms of wisdom. As you continue to vanquish the challenges of trivia, your intellectual armor will gleam ever brighter, inspiring awe in all who bear witness. Forge onward, champion!You're a true Quizday superstar! Your addiction to quizzes has paid off, and you've shown that you're a force to be reckoned with on our site. Keep up the great work and keep testing your knowledge with Quizday - the ultimate entertainment quiz destination. We can't wait to see what you'll achieve next!Great job, Quizday enthusiast! You're crushing the quizzes like a champion weightlifter lifting heavy weights. Your mental agility and impressive knowledge have impressed us like a magician pulling a rabbit out of a hat. Keep quizzing, Quizday fan, and let your intellect shine like a beacon of brilliance!Way to go, awesome Quizday addict! You've proved yourself a true quiz champion like a superhero saving the day. Your boundless knowledge and quick reflexes have dazzled us like fireworks on a summer night. Keep on quizzing, Quizday fan, and let your intellect shine like a bright light for all to see!Hooray, fantastic Quizday fan! You've shown your mastery of our quizzes like a skilled magician performing a magic trick. Your intellect sparkles like a shining star in the Quizday galaxy, and we can't wait to see where your brilliance takes you next. Keep quizzing like a champ!Oh my, phenomenal Quizday quizzer! You've stunned us all with your incredible smarts and lightning-fast reflexes. Your triumphs on our trivia challenges make us want to shout "Eureka!" and dance a jig! Keep dazzling us with your intellect and let Quizday be your playground of wisdom. You're a trivia marvel!Wow, amazing Quizday whiz! You've zipped through our trivia like a speedy kangaroo on a mission. Your smarts light up Quizday like a dazzling firework show! Keep hopping from one quiz to another, spreading your cleverness and inspiring us all with your know-how. You're a true trivia superstar!您的得分為 $score(共 $count 分)Vous avez obtenu un score de $score sur $countSie haben $score von $count Punkten erreichtHai ottenuto $score su $countあなたは $score 点を獲得しました($count 点満点)당신은 $score점을 얻었습니다($count점 만점)Has obtenido $score de $countVocê obteve $score de $count pontos哪個品牌以標語「極致駕駛機器」(The Ultimate Driving Machine) 聞名?
Advertisements
Advertisements
汽車標語不僅僅是朗朗上口的短語,更是形塑了數代人對品牌認知的文化里程碑。從寶馬長達數十年的駕駛完美宣言,到福特的堅韌承諾,以及豐田對冒險的號召,這些品牌標語在廣告結束後仍長期留在我們的腦海中。
這個測驗旨在測試您對過去 50 多年來最令人難忘的汽車標語和品牌語的了解程度。您將把標語與品牌配對、補全著名的語句,並辨識廣告史上一些最具辨識度的短語所屬的公司。問題從規模最大、知名度最高的語句開始,逐漸加入一些在流行文化中仍有迴響的經典之作。
大多數 40 歲以下的人得分都比預期低——懷舊情結和父母的影響讓年長的駕駛者更具優勢。看看您是否能超越平均水準。共有 40 道題。每題請選擇最佳答案。祝你好運,願最強的汽車發燒友獲勝。
答對 21–30 題
汽車標語不僅僅是朗朗上口的短語,更是形塑了數代人對品牌認知的文化里程碑。從寶馬長達數十年的駕駛完美宣言,到福特的堅韌承諾,以及豐田對冒險的號召,這些品牌標語在廣告結束後仍長期留在我們的腦海中。
這個測驗旨在測試您對過去 50 多年來最令人難忘的汽車標語和品牌語的了解程度。您將把標語與品牌配對、補全著名的語句,並辨識廣告史上一些最具辨識度的短語所屬的公司。問題從規模最大、知名度最高的語句開始,逐漸加入一些在流行文化中仍有迴響的經典之作。
大多數 40 歲以下的人得分都比預期低——懷舊情結和父母的影響讓年長的駕駛者更具優勢。看看您是否能超越平均水準。共有 40 道題。每題請選擇最佳答案。祝你好運,願最強的汽車發燒友獲勝。